Jerry Olson

Denise F. Olson

5301 Namekagon Lane

Madison, WI 53704

Career Summary

Executive Director ‐ Associates of Clinical Pharmacology
Grew a small association into a highly profitable 5,000 member international association with a staff of 2-5 employees and $1+ million budget. Received $5,000 performance bonus.
Executive Director ‐ Tavern League of Wisconsin
Successful Turnaround of a 3,500 member association with a staff of six including one lobbyist. Received $5,000 performance bonus.
Client Services Office Coordinator ‐ HealthTech Mgmt. Services
Successful Office Management of Regional Satellite Office that manages Hospitals. Received bonuses.
President/Owner ‐ APEX Meeting & Management Consultants
Successfully Started firm that specialized in management, event & meeting planning services to associations, companies and government.

Education & Training

Madison College (MATC)


HTML5, JavaScript, DOM, XML, Active Server Pages, Pearl, PHP, MS II Server, Graphics Design, Visual Studio, Visual Basic, Java, SQL, MS Office (Excel, VBA, Access, etc.), Photoshop, Search Engine Optimization (SEO), E-Commerce, Internet Marketing, Web-Site Strategic Plan

Computer Maintenance Certificate, Seminars and Workshops in Computer Applications, Desktop Publishing, Accounting (three courses from MATC), Other Accredited Courses, Real Estate, Train the Trainer Program, Management, Conflict Management, Negotiation Skills. Microsoft Channel Partner.

Computer Services & Support

Web Site:    Typical Tools to Troubleshoot & Maintain Web-Site
Accounting:    Solomon (Microsoft Dynamics GP), Quick Books, DAC Easy Accounting, One Write Plus,
Finance/Budgeting:    Annual and long range forecasting models
Database Administration: MS Access, SQL Server, FoxPro
Desktop Publishing:    PageMaker, MS Publisher, Ventura
Graphic Design:    Photoshop, CorelDraw, Page Plus
Networking:    MS Server, Novel, LANtastic
Presentation:    MS PowerPoint, Lotus Freelance
Spreadsheet:    MS Excel, Quattro Pro, Lotus
Word-processing: MS Word, WordPerfect
Miscellaneous:    Lotus Notes, WEB browsers, MS Outlook

Work History

HealthTech Mgmt. Services

Client Services Office Coordinator (13 years) — Administratively support regional office which provides hospital management services for several hospitals. Support Regional Vice Presidents of Operations and Assistant Vice Presidents. Coordinate CEO performance reviews and Board Self Assessments. Coordinate, edit and produce Annual Accountability Reports. Coordinate all regional meetings and presentations. Provide in-house computer and network support and training. Assist with national Trustee and Physician Conference. Maintain continuing Education approval from American Academy of Family Physicians and California Board of Registered Nursing. Determine number of Continuing Education Contact Hours, number of contact hours awarded to participants, distribute certificates and maintain continuing education files.

Gehrke Realty, Inc.

Real Estate Agent (1 year) — Experience in commercial, vacant land, income, residential, lakefront, farms/farmettes, and business real estate. Provided computer support and developed advertising and promotional materials.

APEX Meeting & Management Consultants

President/Owner (2 years) — Provided management and meeting planning services to associations, companies and government. Services included marketing; developing and maintaining databases; computer and software training; accounting; bookkeeping; financial analyses; desktop publishing and editing; developing certification and regional training programs; office process re-engineering; event and conference planning; and general administrative services.

Tavern League of Wisconsin

Executive Director (1 year) — Directed all operational, lobbying and fund raising activities (staff of six including lobbyist) of 3,500 member state association. Hired to turnaround extensively troubled operations. Within one year, transformed a disorganized and unprofitable organization with declining membership and poor image into an organized, growing and profitable one and received a $5,000 performance bonus for the accomplishment. Accomplished turnaround by: Replaced incompetent staff, developed a policies and procedures manual; developed and implemented a new records and filing system; established a new chart of accounts; improved communication by starting monthly newsletter; revamped products and services offered to members; improved food course certification program; increased exhibitors for fall convention and spring conference; improved meeting planning and attendance at spring conference, fall convention, and summer micro-brewery festival and established a much improved working relationship with the Governor's office.

Associates of Clinical Pharmacology

Executive Director (7 years) — Managed 5,000-member international association with a $1+ million budget. Responsible for all operational and administrative activities including in-house accounting. Supervised staff of four full-time and 2-5 part-time employees. Produced, printed and distributed quarterly 100-page newsletter and an 80 page medical research journal. Planned, organized and directed annual conferences (2,000 + participants and 150 + exhibits), certification exams and regional workshops. Assisted with preparation of certification exams and developed applications for obtaining continuing education provider approvals through various educational institutions. Developed and implemented ACP's Strategic, Financial and Marketing Plans. Over a seven-year period (includes 2 years of contracting), achieved annual growth rates of 20% for membership, 25% for revenues and 28% for cash flow. Also built up and managed a $650,000 investment portfolio. Increased advertising revenues from $2,000/year to $100,000/year and produced an average net income of $100,000 per annual conference. Accomplished these milestones with a staff that was 1/3 the size of comparable associations as reflected in industry association surveys. Received $5,000 bonus.


  • President/Owner (3 years) — APEX Meeting & Management Consultants
  • Loan Processor/FHA Assumption Manager (2 years) — Knutson Mtg.
  • Office Manager (3 years) — Automotive Engine Associates
  • Closing Officer (1 year) — Investment Services, Inc.
  • Office Manager (1 year) — Universal Heritage Investments
  • Executive Secretary (1 year) — Blackhawk Manufacturing Company
  • Administrative Assistant (1 year) — Allis-Chalmers Corporation
  • Office Manager (1 year) — I.B.A. of Madison